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Brand Collaboration: Paramount+

Through The Eras

Through The Eras explores vignettes of diverse groups of people, we experience the many eras of

Paramount+. 


From the 1950s to now, various groups of people have lived their era of Paramount+, experiencing history as it unfolds across several decades of content, from Breakfast at Tiffany’s to Ferris Bueller’s Day Off to 1923. Every era is laid out for us via Paramount+ so that we can live through history in our unique way.


As Project Film Lead and Director, Salvatore had the opportunity to facilitate the workflow of the entire film team. The team conceptualized and developed part of the brand campaign via a commercial spot, script, and storyboards.  

Behind The Scenes Process Video

Over ten weeks, the team of the Paramount+ SCADPro was able to accomplish a comprehensive brand campaign, which spanned various channels, encompassing a TV commercial, social media content, out-of-home advertising, and globally deployable activations.

Behind the Scenes Gallery

    The Team

    Salvatore Cardinale Creations

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